Ather Energy is set to give its popular 450 Series electric scooters a fresh makeover, introducing new color schemes and exciting features to enhance the riding experience. The update, expected to roll out in January 2025, aims to keep the 450 Series competitive in the rapidly evolving electric two-wheeler market.
Bold New Color Options Inspired by Rizta
The 450 Series will soon be available in dark navy blue and yellow, bringing a vibrant and modern aesthetic to the lineup. These new color options appear to draw inspiration from the Rizta electric scooter, known for its bold styling. The additions promise to give the 450 Series a fresh appeal while maintaining the sleek design language Ather scooters are known for.
Feature Updates: Magic Twist and More
The upcoming Gen3 450 Series could also introduce a game-changing feature dubbed the Magic Twist, potentially improving the scooter’s ride dynamics or user interface. While details about this feature remain under wraps, it aligns with Ather’s track record of blending performance with cutting-edge technology. Additional updates could include refinements to existing features or minor hardware upgrades, ensuring the 450 Series stays ahead of its competition.
Track Attack Event to Showcase Performance
To demonstrate the performance and capabilities of the 450X, Ather Energy will host a Track Attack event on January 4, 2025, featuring the scooter in a head-to-head battle against a 160 cc motorcycle and a 125 cc ICE-powered scooter. This event, streamed live on YouTube, is expected to highlight the power, agility, and efficiency of the Ather 450X in comparison to its conventional counterparts.
Ather Energy’s IPO: Accelerating Growth
Ather Energy’s growth trajectory reached a new milestone with the approval of its Initial Public Offering (IPO) by the Securities and Exchange Board of India (SEBI). The IPO will include a ₹3,100 crore fresh equity issuance and an Offer For Sale (OFS) of 2.2 crore equity shares by promoters and investors. Key entities participating in the OFS include:
- Caladium Investment Pte Ltd
- National Investment and Infrastructure Fund II
- 3State Ventures Pte Ltd
- IITM Incubation Cell
- IITMS Rural Technology and Business Incubator
IPO Proceeds and Future Plans
The funds raised will be used for:
- Establishing a new electric two-wheeler manufacturing facility in Maharashtra.
- Investments in research and development, marketing, and corporate expansion.
- Repayment of loans and other general corporate activities.
This IPO positions Ather Energy as the second electric two-wheeler company to enter the public market, following Ola Electric Mobility’s ₹6,145 crore IPO in August. It also marks a significant step in India’s EV sector, with Ather leading innovation in electric mobility.
Building India’s EV Ecosystem
Founded in 2013, Ather Energy has established itself as a pioneer in India’s electric vehicle industry by designing and manufacturing products entirely within the country. With a focus on innovation, the company has built an integrated ecosystem for electric two-wheelers, encompassing advanced charging infrastructure, cutting-edge technology, and sustainable solutions.
Upcoming Factory in Maharashtra
The planned manufacturing facility in Maharashtra will further boost Ather’s production capabilities, ensuring it meets the growing demand for EVs while maintaining high-quality standards. This move underscores the company’s commitment to scaling operations and contributing to India’s transition to sustainable mobility.